Viewing in this window/screen size is not enabled at this time. Increase or decrease the browser window size to view the website within the allowed resolution range.

CASE STUDY: Botfriends

From AI Startup in Würzburg to Forbes' 30 Under 30

CHALLENGE_

At the start of our collaboration, BOTfriends had already convinced several major companies with its conversational AI solution and had relevant references to show. However, the visibility of their innovative SaaS solution, particularly at the decision-maker level, was lacking in certain industries.

CAMPAIGN_

With Michelle Skodowski as one of the young co-founders, BOTfriends had a credible voice for the company, which we utilized as a spokesperson for the founders. Through this approach, we managed to attract leading business publications such as Handelsblatt to take notice of the company, in addition to industry-specific publications in the fields of energy, procurement, and healthcare IT.

Furthermore, the product had a clear unique selling proposition (USP) that convinced tech journalists of its value: BOTfriends doesn’t just offer another voice assistant to its customers, but a software that allows departments to design and develop their own chatbots without the need for programming knowledge.

RESULT_

Right from the start of our collaboration, we captivated Handelsblatt with the BOTfriends story, with a TUI customer reference serving as a perfect hook. The highlight to date: The increased media visibility of BOTfriends and Michelle as an individual led to Forbes including her in the 30 Under 30 list for the DACH region in November 2021.

Selected news coverage:

MORE STORIES_

CASE STUDY: MESHCLOUD

Building up cloud experts for the German-speaking industry

CASE STUDY: STORYBLOK

From two founders to 150 employees – and YPS supported nearly from the beginning

Horizon title=
Venture Advisory Partners title=
One Tech Group title=
Neuroflash title=
Impact title=
Meshcloud title=
Botfriends title=
Storyblok title=
Zwei Digital title=
Horizon title=
Venture Advisory Partners title=
One Tech Group title=
Neuroflash title=
Impact title=
Meshcloud title=
Botfriends title=
Storyblok title=
Zwei Digital title=

NEED A COMMUNICATIONS PARTNER FOR YOUR TECH BUSINESS? OR WANT TO WORK WITH US?

LET'S TALK!